“BAD MINI” billboard in Hamburg, Germany


BAD MINI billboardOn the Reeperbahn, Hamburg’s famous red-light district, MINI has installed a large billboard.  It features a Chili Red MINI Cooper S and a large whip with the title “BÖSER MINI.” (meaning “BAD MINI.”).  The billboard instructs you to send a text message with the keyword “SM” to 53335 to whip the MINI.

See a video of the BÖSER MINI billboard in action.