global MINI sales for October 2010


From BMW Group PressClub USA:

The MINI brand was also able to increase its sales in October: Volumes rose 6.1% to 20,525 units. The MINI Countryman – newly introduced in September – played a significant part in this development. With 3,525 units sold in October, it already accounted for almost a fifth of all MINI sales. The company delivered a total of 188,275 MINI brand vehicles to customers in the first ten months of the year (+4% year-on-year).

Robertson: “The MINI Countryman is well on its way to becoming a highly successful model. Demand is stronger than our already optimistic plans. This model will launch according to plan in other key export markets, such as the US, over the next few weeks and further contribute to the positive sales performance of the MINI brand over the coming months.”

October 2010 October 2009 change year-to-date 2010 year-to-date 2009 change
20,525 19,323 6.1% 188,275 180,961 4.0%

See all MINI sales worldwide by month.