From BMW Group PressClub USA:
MINI brand: Countryman drives sales to record level
MINI also reported record figures. At 30,689 units (+28.5%), MINI sales easily exceeded the brand’s previous monthly best from 2008. A total of 60,860 vehicles were sold in the first quarter of 2011. This represents a sales increase of 22.9% compared with the first three months of last year.
The MINI Countryman, introduced last September, contributed to the brand’s positive performance so far this year. With 8,392 vehicles sold, the newest MINI version accounted for more than a quarter of MINI retail in March.
| March 2011 | March 2010 | change | year-to-date 2011 | year-to-date 2010 | change |
|---|---|---|---|---|---|
| 30,689 | 23,880 | 28.5% | 60,860 | 49,526 | 22.9% |
See all MINI sales worldwide by month.