Daily Archives: November 9, 2011


MINI Motoring app by MINI Financial Services

MINI Motoring app

MINI Financial Services has released an app called “MINI Motoring”.  It is available for both Android and Apple devices.  From MINI USA News:

The all-new “MINI MOTORING” mobile app provides the ability for users to discover the best roads in more than 50 countries, as well as rank, comment and share those roads via Facebook, email or other GPS devices. MINI Financial Services’ customers enjoying the app also gain exclusive access to “gamified” features, including receiving rewards by completing certain actions in the app or by utilizing various financial account services.

After a simple login, MINI Financial Services customers can start earning points through usage (e.g. posting new roads, commenting on other roads) or by signing up for electronic invoicing or paperless statements. The more points received, the more rewards can be unlocked. Currently, the rewards are quality MINI images which can be used as backgrounds on phones, desktop images or to share with friends. Plans for future rewards include winning promotional items or other MINI-centric prizes.

Visit the Android Market or Apple App Store or get the app at http://j.mp/minimotoring.

Read the entire press release “MINI Motoring” Discovers Fun in Sharing the Road Less Traveled.


MINI model year 2012 pocket brochure

MINI model year 2012 pocket brochure
BE PART OF THE FAMILY.

MINI USA had previously produced a MINI model year 2012 brochure, but it did not include the new MINI Coupe.  Now there is a pocket-sized MINI family brochure with all five current models: Hardtop, Convertible, Clubman, Countryman, and Coupe.  The stapled, 24 page brochure gives each model (plus JCW) its own slogan:

  • BE ORIGINAL.  (MINI Hardtop)
  • BE OPEN.  (MINI Convertible)
  • BE DIFFERENT.  (MINI Clubman)
  • BE BOLD.  (MINI Coupe)
  • BE LEGENDARY.  (MINI John Cooper Works)
  • BE VERSATILE.  (MINI Countryman)

Colors shown for models except the Countryman: Pepper White, Chili Red, Ice Blue, British Racing Green, Lightning Blue, White Silver, Eclipse Gray, Midnight Black, Highclass Gray, Laser Blue, Reef Blue, Velvet Silver, Hot Chocolate, Spice Orange, Laguna Green.

Colors shown for the Countryman: Bright Yellow, Light White, Light Coffee, Surf Blue, Pure Red, Absolute Black, Oxford Green, Royal Gray, True Blue, Crystal Silver, Cosmic Blue.

The MINI USA catalog number is MINI-2045-141M-R55,R56,R57,R58,R60 MY12 for use 09/11-07/12.  36USC220506.