worldwide MINI sales for December 2012


MINI Cooper S Countryman ALL4

From BMW Group PressClub Global:

Global sales for MINI reached a new milestone by climbing to a record 301,526 vehicles in 2012 (+5.8%; prev. yr. 285,060). In December, sales remained around last year’s level with 28,751 vehicles sold (-2.4%; prev. yr. 29,467). The MINI Countryman recorded double-digit growth, with a total of 102,250 deliveries in 2012 (+14.8%; prev. yr. 89,036). Further momentum for the brand is expected with the launch of the MINI Paceman in spring this year. The U.S. remains the largest market for MINI, with a record-breaking 66,123 cars sold last year, followed by the U.K. with 50,367.

December 2012 December 2011 change year 2012 year 2011 change
28,751 29,467 -2.4% 301,526 285,060 5.8%

MINI Countryman sales continue to be strong, accounting for slightly more than a third of all MINI sales.  Whether the forthcoming MINI Paceman increases sales or merely cannibalizes from the Countryman and Hardtop remains to be seen. Do MINI’s record sales figures mean BMW is making record profit?

See all MINI sales worldwide by month.