BSSP: virtual MINI Countryman app
From Butler, Shine, Stern & Partners: Our new virtual MINI app lets consumers view the new MINI Countryman in any real-world environment they want–the peak of a mountain, the foot of a waterfall, or even […]
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BSSP: MINI Countryman Billboard in Times Square
Following up on the first MINI Countryman billboard, MINI USA’s advertising agency Butler, Shine, Stern & Partners has created a much larger building wrap billboard in Times Square. BSSP describes it: Amidst the clutter, neon […]
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BSSP: MINI Countryman billboard
Following up on the MINI Countryman snowglobe installation, MINI Countryman Family Pack installation, and MINI Countryman NYC stunt, MINI USA’s advertising agency Butler, Shine, Stern & Partners has created the first MINI Countryman billboard. The […]
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BSSP: MINI Countryman NYC stunt
Butler, Stern, Shine & Partners created another installation to market the new MINI Countryman, this time a moving one. Alluding to the marketing stunt from 2002 when Crispin Porter + Bogusky mounted MINIs on the […]