Motoring Hearts Dealer Kit

Motoring Hearts brochure

In 2005, MINI USA debuted the Motoring Hearts campaign which partnered with VolunteerMatch and helped MINI owners find volunteer opportunities.  The MOTORING HEARTS DEALER KIT is a thick, spiral-bound brochure for MINI dealers describing the program, how it works, and how to create dealer events.  The MOTORING HEARTS brochure is a smaller, stapled brochure for MINI owners with a fold-out to create a coinholder from your cupholder.