Above is a screenshot of the forthcoming MINI vs. Monster video ad which will be released tomorrow, January 14th. Already being shown on German television, the two-minute “3D slow motion” ad features the four-member MINI family being jumped by a monster truck.
The video is dubbed ‘MINI vs Monster’ and sees a huge monster truck jumping as long as 15.52 meters over the Mini car family standing motionless on the stadium: MINI Cooper Convertible, MINI Cooper Clubman, MINI Cooper S and MINI Cooper S Countryman.
The 2-minute 3D slow motion video was produced by Amsterdam-based BSUR agency. The film director Robert Jitzmark employed over 120 experts such as 3D technologists and scientists who were in charge of calculating the physics of the jump. Especially for the set, 30, 000 cubic yards of sand were imported to the stadium. The entire shoot from preparation to the actual jump took 6 days, which resulted in the making of a 2-minute video!
Read the rest of the article MINI Vs Monster–a 3d Slow Motion Video Ad to Debut in American 3d Movie Theatres and view the trailer videos.