Following up on the MINI Countryman snowglobe installation, MINI Countryman Family Pack installation, and MINI Countryman NYC stunt, MINI USA’s advertising agency Butler, Shine, Stern & Partners has created the first MINI Countryman billboard.
The new billboard is located in Chicago and features a True Blue and White MINI Countryman over the slogan “GOES WELL OVER ICE.”
See the blog post MINI COUNTRYMAN: GOES WELL OVER ICE.
my brother tried to get a photo of this when he drove past it. the bad news is it didn’t come out the good news is he avoided serious injury while trying to take a pic behind the wheel!
just posted elsewhere that there’s a new stunt where a mini Countryman is driving around cities with a Mini Classic on top. That’s the best one of these “stunts” yet, IMO.
Here are pics of that “classic mini on mini countryman” tour. Was in NY and LA too.
http://www.skiddmark.com/2011/01/12/mini-countryman-re-enacts-suv-stunt/
Would love to see a more current pic … from all I’ve seen and heard the snow might actually reach all the way up to the billboard by the time this blizzard’s all said and done ….
Did I actually LOL?
Yes I actually LOL’d.
Was not expecting a Mini countryman ad during the super Bowl but there it was. had to find it online this morning to make sure i saw what I saw.
Pretty funny Mini. Pretty darn funny.
http://www.youtube.com/watch?v=bDnVE58Z9VA