Monthly Archives: August 2012

#MINIMonday is gaining momentum

Instagram #minimonday Twitter #minimonday

Both Instagram and Twitter celebrate “MINI Monday” using the hashtag #minimonday (or #MINIMonday since hashtags are not case-sensitive).  MINI has joined the movement and it is gaining momentum.  If you use either of these social media sites, post your Mini and MINI photos!

  • MINI Monday posts on Twitter can be seen at Twitter #minimonday.
  • Instagram is a mobile app only, but the photos can be viewed at Statigram.

MINI turns 53

Happy Birthday MINI.

MINI turns 53 today!

On August 26, 1959, the Mini went on sale.  The last Mini rolled off the production line on October 4, 2000.

On April 26, 2001, the MINI went into full production in Oxford, England with a launch date of July 7, 2001 in the UK.  The MINI went on sale in the US on March 22, 2002.

new MINI buyer’s guide published

New MINI: All Models 2001 to 2006 (The Essential Buyer's Guide)Published last month in the UK and scheduled for release this monthin the US, New MINI: All Models 2001 to 2006 (The Essential Buyer’s Guide) by Martyn Collins is a brief (64 pages in paperback) but illustrated guide to purchasing a first-generation MINI.  The book description states:

With so many different models and specifications to navigate, this book will help you get the Mini you want at the right price. Featuring over a hundred color images, plus details of problems to keep an eye out for, it is an essential aid for the discerning buyer, providing insight into market and value data and predicting future collectable models. Owning a Mini can be a very sociable experience, and this book gives details of back-up and support organizations for BMW’s British-built baby.

Table of Contents:

  1. Is it the right car for you?
  2. Cost considerations
  3. Living with a MINI
  4. Models compared
  5. Before you view
  6. Inspection equipment
  7. Fifteen minute evaluation
  8. Key points
  9. Serious evaluation
  10. Auctions
  11. Paperwork
  12. What’s it worth?
  13. Paint problems
  14. Lack of use problems
  15. The community
  16. Vital statistics

The cover price is $19.95 (£9.99 in the UK).  Pre-order from, Barnes & Noble, or Mini Mania.

New MINI: All Models 2001 to 2006 (The Essential Buyer’s Guide)
Martyn Collins
Veloce, 2012
64 p.
ISBN-10: 1845844084
ISBN-13: 978-1845844080

MINI Takes the States 2012 virtual badges

MINI Takes the States 2012 ATTENDEE virtual badge MINI Takes the States 2012 COAST TO COAST virtual badge MINI Takes the States 2012 MINIcross virtual badge

If you attended MINI Takes the States 2012, you probably collected several button pins from the cities or sponsors on the route.  Now MINI USA, via Facebook, is offering virtual badges in partnership with Basno.

Whether you joined us for one city or went all the way, we know one thing is for sure: you scanned your badge and you collected your pins. Now that your lanyards are tucked away or are proudly on display for loved ones to see, we want you to show the rest of the world what you accomplished.

We have three virtual badges that you can collect and share via e-mail and on your social networks. Please have your badge number and/or email address handy to identify whether you were an ATTENDEE, went COAST TO COAST or attended a MINIcross event. You can collect your virtual badges here.

worldwide MINI sales for July 2012

2012 MINI Family

From BMW Group PressClub Global:


MINI reported its best July ever, with worldwide sales climbing 9.6% to 22,083 vehicles in the month under review (prev. yr 20,154). In its largest market, the U.S., MINI achieved strong growth with sales of 5,855 cars, an increase of 24.3 percent from the 4,711 sold in July 2011. MINI also reported dynamic growth in many Asian markets last month, including Mainland China, where sales climbed by +31.6% to 1,392 vehicles (prev. yr. 1,058). The MINI Countryman continued to perform well, with sales increasing in July by 15.5% to 7,718 vehicles (prev. yr. 6,684). Year-to-date, MINI sales are up +7.3% to 173,960 units compared to 162,069 in the first seven months of 2011.

July 2012 July 2011 change year-to-date 2012 year-to-date 2011 change
22,083 20,154 9.6% 173,960 162,069 7.3%

See all MINI sales worldwide by month.

London 2012 Olympics MINI fleet

London 2012 Olympics MINI fleet

The electric-powered MINI E, retired from its field trials, is being used at the London 2012 Olympic Games as “[v]enue pool cars for operational usage and supporting the Olympic Torch Relay” while displaying new graphics (see photo).

In addition, MINI introduced the Mini MINI: “This specially developed and designed radio controlled electric car will be used on the field of play in the Olympic Stadium to ferry javelins, discuses, hammers and shots back from the field to the throwing area, saving valuable time during competition.”


  • Number in fleet: 3
  • 10hp / Zero emissions
  • Usage: Field of play vehicle to retrieve javelins, discuses, hammers and shot from the field to the throwing area.
  • MINI Hatch design in 1/4 scale
  • Lightweight composite bodyshell (Vehicle weight 25kg)
  • True Blue paintwork with orange London 2012 Games livery and white roof
  • Detailed exterior design including door handles, mirrors, wheel arch finishers, number plates, windscreen wipers and functioning headlights
  • Removable sunroof panel for access to the equipment storage area
  • Waterproof equipment storage area
  • Electric engine, throttled
  • Duel vented disc brake
  • Heavy duty shock absorbers
  • Grass tyres front and rear


Specification of Mini MINI:

Mini MINI dimensions:

  • Length: 1100mm
  • Width: 500mm
  • Height: 400mm

Read the BMW Group PressClub Global press release BMW Group adds one more model to its electric vehicle line up for London 2012.

R53 MINI Swansong 2012

MINI has had a great run the the GRAND-AM Continental Tire Sports Car Challenge series (formerly the KONI Challenge series), first with Nuzzo Motorsports in 2003 and currently with RSR Motorsports.  Due to GRAND-AM rules, the first-generation MINI Cooper S (R53) will no longer be allowed to race after this season.  That means the R53 MINI has only two more races left.  RSR Motorsports has no plans to develop a second-generation MINI Cooper S (R56) or MINI Cooper S Coupe (R58).  Thus, MINI will exit the GRAND-AM series unless another MINI team steps up.

Now former British MINI Challenge champ Chris Knox wants to send the R53 MINI off with a bang.

CALLING all MINI businesses, dealers, owners and fans, this is a once-in-a-lifetime opportunity for you to carve yourself a slice of Motorsport and motoring history. You can be part of a party that will give you a host of stunning memories. You can give the iconic R53 MINI a Swansong. We want to get a British/American driver line-up in the little car with the big heart for its final two Continental Tire Sports Car Challenge races at Laguna Seca and Lime Rock. If we can raise the funding we need, these won’t just be races, they will be Motorsport EVENTS with thousands of fans, dealers and MINI owners enjoying the festivities. And it won’t cost you as much as you think.

You decide how much you want to donate. If we reach the target, we will get the car at Lime Rock and Laguna Seca and the party will begin.We don’t want to be negative, but if we don’t reach the target, everyone will get their money back?.but let?s not think about that. Let’s team up and get the party started!!
There are two final races in the 2012 GRAND-AM Continental Tire Sports Car Challenge season:
Visit and Like the R53 MINI Swansong 2012 Facebook page and read the press release.
GRAND-AM sponsors banner