• second new MINI Hardtop print ad

    MINI USA (via their two ad agencies CP+B and BSSP) used to flood the major automotive, pop culture, and fashion magazines with clever print ads and inserts. With the increase in the use of digital […]

  • MINI 5 door debuts

    The new four-door (plus hatch) MINI Hardtop debuted today with the odd name MINI 5 door. ┬áThis model is a bit over 6.3″ longer than the Hardtop with a 2.8″ longer wheelbase. From BMW Group […]

  • MINI USA sales for May 2014

      From BMW Group PressClub USA: MINI Brand Sales For May, MINI USA reported sales of 5,729 automobiles, a decrease of 3.6 percent from the 5,944 sold in the same month a year ago. (The […]