BMW Group continues to have a record year despite MINI sales being down for 2014. They note sales of the new MINI Hardtop are actually up from June 2013, so what is unspoken is how many of the other models are seeing smaller sales. From BMW Group PressClub Global:
As expected the recent model change means overall MINI sales continue to be down on last year with a total of 131,896 customer deliveries in the first six months of the year (prev. yr. 148,799 / -11.4%). In June, 28,738 MINIs were delivered to customers (prev. yr. 31,102 / -7.6%). However sales of the new MINI Hatch, the core model which began to arrive in the showrooms in March, are beginning to reflect the positive customer reaction to the third generation of this iconic car. In June, 12,862 units were sold, an increase of 3.2% on the same month last year (prev. yr. 12,460). This positive trend in MINI sales is expected to continue through the rest of the year.
|June 2014||June 2013||change||year-to-date 2014||year-to-date 2013||change|
See all MINI sales worldwide by month.