• new MINI brand product and brand strategy

    MINI reinvents itself Munich/Berlin. The BMW Group unveiled the MINI brand’s new product and brand strategy at the MINI Clubman world premiere yesterday in Berlin. Design, authenticity and long-term value define the new brand image, […]

  • New MINI Clubman Press Kit

    The new MINI Clubman. Profile. • Continuation of the generation change in the MINI model family; new MINI Clubman as an innovative vehicle concept for the premium compact segment; unique combination of functionality, everyday practicality and […]

  • worldwide MINI sales for May 2015

    Global sales up 18.3% for May, up 25.9% for 2015. From BMW Group PressClub Global: In May, 28,831 MINIs were delivered to customers, an increase of 18.3% on the same month last year, which was […]

  • MINI USA sales for May 2015

    MINI USA sales up slightly for the month and 28.3% for the year. From BMW Group PressClub USA: MINI Brand Sales For May, MINI USA reports 5,833 automobiles sold, an increase of 1.8 percent from […]