Global MINI sales are up 6.6% for the month and 5.4% for the year despite disappointing sales in the US.
From BMW Group PressClub Global:
MINI sales were higher in March 2016 than in any previous single month in the brand’s history. A total of 39,061 units were delivered to customers worldwide, an increase of 6.6% compared with the same month last year. In the first quarter of 2016, MINI sales also achieved a new record high with 78,311 units delivered, an increase of 5.4% on last year. “Customers around the world are responding to the attractive new models we have in our line-up, as is proven by our record sales,” said Peter Schwarzenbauer, BMW AG Management Board member responsible for MINI, BMW Motorrad and Rolls-Royce. “The recently launched MINI Clubman in particular is attracting new customers, with a total of over 12,000 sold so far this year,” he added.
March 2016 | March 2015 | change | year-to-date 2016 | year-to-date 2015 | change |
---|---|---|---|---|---|
39,061 | 36,635 | 6.6% | 78,311 | 74,312 | 5.4% |
See all MINI sales worldwide by month.