• BSSP: MINI Countryman NYC stunt

    Butler, Stern, Shine & Partners created another installation to market the new MINI Countryman, this time a moving one.  Alluding to the marketing stunt from 2002 when Crispin Porter + Bogusky mounted MINIs on the […]

  • collectible of the day: R50R MINI Robots

    These three R50R MINI Robots are highly-sought-after limited edition collectibles from the “Men of Metal” viral marketing campaign by Crispin Porter + Bogusky from early 2004.  The bendable robot collector’s models came in three variations: […]

  • collectible of the day: LET’S RECREATE AUTOMOTIVE HISTORY. ad

    LET’S RECREATE AUTOMOTIVE HISTORY.* Let’s see what this street legal go-kart can do. Let’s find a big, empty parking lot. Let’s bust out the orange cones. Let’s pull out the stopwatch. Let’s set a slalom […]

  • collectible of the day: Men of Metal ad

    Men of Metal: Eyewitness Accounts of Humanoid Robots This 2004 ad insert was part of a viral ad campaign by MINI USA’s then advertising agency Crispin Porter + Bogusky.  The cover states that this is […]