After a good July, MINI sales dipped in August. Model year 2015 Hardtop sales are being held up in the United States, MINI’s biggest market.
From BMW Group PressClub Global:
Sales of MINI brand vehicles decreased in August with a total of 19,504 delivered to customers worldwide (prev. yr. 20,654 / -5.6%). Sales for the year-to-date, which have been affected by the MINI Hatch model-change, are down 9.0% on the same period last year (175,658 / prev. yr. 192,968)..
| August 2014 | August 2013 | change | year-to-date 2014 | year-to-date 2013 | change |
|---|---|---|---|---|---|
| 19,504 | 20,654 | -5.6% | 175,658 | 192,968 | -9.0% |
See all MINI sales worldwide by month.