collectible of the day: Weekly World News Bat Boy issue


Weekly World News

The January 14, 2003 issue of the Weekly World News featured a “story” of the infamous Bat Boy stealing a Chili Red and White MINI Cooper and leading police on a chase through Michigan, Indiana, and Ohio.  It turned out that MINI USA’s advertising agency, Crispin Porter + Bogusky, arranged the story as an indirect form of advertising.

Weekly World News spread