Sebastian Mackensen

MINI is getting a new head.  Sebastian Mackensen, current Senior Vice President of MINI, will take over on March 1st.

From BMW Group PressClub Global:

From 1 March 2015, Sebastian Mackensen will take on responsibility for the MINI brand. Mr Mackensen (43) joined the BMW Group in October 2013 as Head of MINI Sales. Before that and following his studies in Business Administration, Mr Mackensen gained a broad range of sales experience in the premium automotive industry both in Germany and abroad.

Read the entire press release Personnel changes at MINI and BMW Group sales.