In 2005, MINI USA debuted the Motoring Hearts campaign which partnered with VolunteerMatch and helped MINI owners find volunteer opportunities.
MINI owners who participated in the program and volunteered hours received a free MINI MOTORING HEARTS grille badge. But one could purchase the lapel pin at a MINI dealership for $3.00. The part number is 80 54 0 414 273.
See the previously featured Motoring Hearts brochures and MINI Motoring Hearts grille badge.
Visit MINIMOTORINGHEARTS.com.