collectible of the day: secret print ads for MINI owners
To go along with the MINI insiders campaign by Butler, Shine, Stern & Partners, MINI USA created a series of print ads with secret messages that could only be read by MINI owners with the […]
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collectible of the day: milk carton ad
LET’S RUN OUT OF MILK. Let’s run out of bread. Let’s run out of t.p. Let’s run out of anything so we can run out to the corner and back. Let’s just never run out […]
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collectible of the day: The Book of ZUG
MINI USA’s partner advertising agency, Butler, Shine, Stern & Partners, created the award-winning “ZIG. ZAG. ZUG.” ad campaign for the launch of MINI’s third model, the MINI Clubman. The term ZIG was applied to the […]
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collectible of the day: modern postcard ads
In 2006, MINI USA ran a series of five postcard ads featuring icons of modern architecture. They appeared in consecutive Dwell magazines from June to November 2006. They are: LET’S TAKE A MODERN ROAD TRIP. […]