• MINI vs. Monster: The Making of video

    Last Friday, MINI released the MINI vs. Monster video ad on the YouTube MINI channel.  The one and a half minute “3D slow motion” video ad features the four-member MINI family being jumped by a […]

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  • BSSP: MINI Countryman billboard

    Following up on the MINI Countryman snowglobe installation, MINI Countryman Family Pack installation, and MINI Countryman NYC stunt, MINI USA’s advertising agency Butler, Shine, Stern & Partners has created the first MINI Countryman billboard. The […]

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  • mobile MINI USA website launched

    MINI USA quietly launched a mobile version of its website recently.  For a long time, MINI USA’s Flash-based website did not work on mobile phones, so MINI USA addressed the problem with this new mobile-friendly […]

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  • AUTOSPORT: interview with Prodrive Chairman David Richards

    autosport.com posted an interview with Prodrive Chairman David Richards where he discusses the upcoming MINI Countryman WRC entries in the 2011 season of the World Rally Championship.  Two Prodrive drivers have already been announced, they are […]

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