collectible of the day: MINI Confidential medallion
The insiders campaign by Butler, Shine, Stern & Partners included a black box spy kit sent to MINI owners and a series of three secret print ads for MINI owners which required the use of […]
-
-
collectible of the day: adventure toggle switches
The insiders campaign by Butler, Shine, Stern & Partners included a black box spy kit sent to MINI owners and a series of three secret print ads for MINI owners which required the use of […]
-
collectible of the day: secret print ads for MINI owners
To go along with the MINI insiders campaign by Butler, Shine, Stern & Partners, MINI USA created a series of print ads with secret messages that could only be read by MINI owners with the […]
-
collectible of the day: black box with spy kit
In July 2006, MINI USA sent all owners a secret black box containing a “spy kit” including a magic window decryptor, super-secret decoder, and special red glasses. The items were part of an insider ad […]