• BSSP wins many ADDY awards for MINI work

    Butler, Shine, Stern & Partners took home several SF ADDY awards this year for their advertising work for MINI USA. BSSP won for its “MINI Rocks the Rivals” and MINI Coupe launch campaigns. The annual […]

     
  • MINI collaborates with Matter Magazine to promote the MINI Coupe

    MINI collaborated with Matter Magazine to promote the MINI Coupe with a new website anotherdayanotheradventure.com. The project consisted of a roadtrip covering 3,000 kilometers (1,864 miles) in 12 days to 8 cities: Munich, Vienna, Budapest, […]

     
  • online MINI Roadster brochure

    MINI UK just released an online brochure for the forthcoming MINI Roadster.  The heavily stylized brochure contains 8 pages of mostly graphics, but also gives interior and exterior colors and options, and model specifications. Download […]

     
  • BSSP ad campaigns for MINI USA

    Butler, Shine, Stern & Partners (BSSP) have added many new videos and images recapping their ad campaigns for MINI USA over the past several years.  Videos explain award-winning campaigns such as “MINI vs. Porsche”, “MINI […]